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Open Data & Sharing

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How a strategic map of northern France can power open data for tourism regions
Open Data & Sharing
•
02/07/2026

How a strategic map of northern France can power open data for tourism regions

How northern France tourism boards can turn historical War Office maps into a shared open-data backbone, using regional spatial platforms, APIs and visitor intelligence to design coastal, heritage and urban routes across multiple French regions.


Structured data is the new destination brochure: why DMOs that feed AI search engines will own the next traveler generation
Marketing & Communication Campaigns
•
27/05/2026

Structured data is the new destination brochure: why DMOs that feed AI search engines will own the next traveler generation

How AI is reshaping destination marketing: why DMOs must treat tourism data as infrastructure, govern structured data, and build AI-ready destination-as-a-service models to stay visible in AI-driven travel planning.


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